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The problem is how the data and other information is indexed. In order to get access to potentially relevant information, people have too great a need to know the vocuabulary of the EPA and the environmental movement.
New users of search engines or indexes need the vocabulary to search effectively, and that language is not well known outside professional communities. Most users also are unaware of how much their search language affects their results. (As more and more people become web users, this may decline as a problem -- IF people learn to use search engines on-line.)
Development of a "street" vocuabulary to ease this access problem should be a priority.